DATADOG X RING EXECUTIVE EVENT INVITATION
A bespoke invitation and visual identity for an exclusive executive marketing event hosted by Datadog and Ring in Bel Air, Los Angeles. The event featured a presentation by Ring's CTO, Josh Roth, highlighting the future of connected security.
The branding was inspired by the event venue’s architecture, with a circle motif representing Ring woven throughout the design. Each invitation was hand-delivered in a custom box containing a Ring solar security sign as a gift. The invitation itself featured transparent foil stamping, layered textures, and a die-cut circle, encouraging recipients to engage with it just as they would explore the venue—by looking through and flipping through its layers.
The blue and gray color palette was drawn from the house itself, ensuring a seamless connection between the invitation and the event experience.
A bespoke invitation and visual identity for an exclusive executive marketing event hosted by Datadog and Ring in Bel Air, Los Angeles. The event featured a presentation by Ring's CTO, Josh Roth, highlighting the future of connected security.
The branding was inspired by the event venue’s architecture, with a circle motif representing Ring woven throughout the design. Each invitation was hand-delivered in a custom box containing a Ring solar security sign as a gift. The invitation itself featured transparent foil stamping, layered textures, and a die-cut circle, encouraging recipients to engage with it just as they would explore the venue—by looking through and flipping through its layers.
The blue and gray color palette was drawn from the house itself, ensuring a seamless connection between the invitation and the event experience.
ROLES
Design:
Sunnie Lee
Design:
Sunnie Lee
deconstructed view of the invite.
